Wednesday, February 27, 2008

Starbucks & the Power of Training


Starbucks closes all its 7000+ stores for some barista training. Howard Schultz (CEO) realizes that this was necessary to get the chain back to the happy days of yester-years. Starbucks stock (SBUX) is trading higher today around $19.00 - but is way off the $40 price mark it once was.

Many have said that SBUX over-expanded and that quality/customer service has deteriorated - maybe.

Whatever, I love Starbucks! I am a hard-core addict... I find myself inside a Starbucks at least 5 times a week. Everyone knows that Starbucks has some of the strongest coffee around... I've heard from former employees that it is because Starbucks gets the best beans. This may be true because I've tried other brands and even tried to brew my own - but nothing compares to you, Starbucks.

SBUX stock is a strong BUY now... Howard Schultz is back and the stock can only go up.

No comments: